The most important asset that anyone has is a good reputation. Employers require references so that they can determine a person’s qualifications and character. Of course, people always give their friends as references because they expect friends to tell only good things.
Reputations require many years to build. Repeated behavioral patterns become habits as the same act is performed with consistency. By arriving on time for every event, we gain the reputation of being prompt. We gain a reputation of having good work habits by consistently practicing self-discipline. Good reputations are practiced.
Unfortunately, a good reputation may be lost with one careless mistake. A person who has the reputation for telling the truth can easily have his reputation ruined by being wrong one time. Even if the person has made an honest mistake, his competitors will often magnify the error in an effort to destroy someone’s reputation.
Building a reputation online presents a unique problem because we are not always professional in things that we post. When prospective employers discover our inappropriate posts, we have some repair work to do. In addition, our names may be associated with links that can give misinformation about us. The Internet is unforgiving in collecting information.
Why not do an Internet search now? You might be surprised to learn that you are not the only one posting information about you. Newspapers and other media constantly post stories on the Internet. Some of those stories may be untrue or misleading. What would happens when misleading information is found by your prospective employer?
Restoring Your Reputation
What happens when you find negative things about you on the Internet? Can anything be done? Fortunately, the author Michael Fertik has provided real solutions in his book, “Wild West 2.0.”
To protect your reputation, you should do the following:
Be certain that each post that you make is worthy of the person that you really are.
Do a periodic Internet search to determine that your information is accurate.
Check “Wild West 2.0” to find strategies for protecting your reputation.
This book includes many tips about developing plans to protect your online reputation before you have a problem. It also details the story of Sue Scheff, and the landmark case against people who were leading a campaign to smear her business. Is it possible that someone is ruining your reputation without your knowing it? The answer is yes, but, fortunately, there's something you can do about it.